Assisted Danone, Nutrilon, Nutricia with cross-channel marketing in 200+ pharmacies in Rome, Italy and Buenos Aires, Argentina.
Created a business plan to outsource all development, marketing, customer service and fulfilment to a third party.
Set up a huge campaign in Rotterdam Central Station for cross-channel purchase of holiday products.
Collaborated to promote ski posters to an enormous audience using social media and a product promotion.
Provided with all development, strategic and marketing (SEO/SEA) activities. Assisted in rebuilding online strategy.
Freelance eCommerce Marketing Manager for different European companies within Lens Group bvba.
As partner formulated a clear online strategy, mail marketing, development and fusion/take overs.
Created a QR code campaign with our own tool Shop2Mobi, allowing new mothers to order baby formula easily.
Managing eCommerce brands throughout Europe, using BigQuery as DWH and creating innovative campaigns.
Freelance Marketing management and DWH, including BigQuery, videography and Looker Studio dashboarding.
Assisting in migration to Shopify, theme adjustment, Google Tag Manager, Merchant Center and SEO advice.
Extensive holistic marketing analysis, platform advisory, SEA, SEO, CRO and strategy.
Strategic CRO, UX, SEO and SEA analysis on en eCommerce subscription startup. Full report with recommendations.
My complete Webshop checklist developed in 20+ years in eCommerce and published on FrankWatching.
I take pride in reaching impossible goals, connecting strategy to online results and advising on C-level to take our customers to the next levels. With extensive experience with both international startups and multi-million companies, I connect flexibility with feasibility and ensure things get done.
